Overview
WiLLO is an AI-powered financial coach that learns your personal spending habits and provides tailored, month-to-month advice on how to save smarter and manage your money more confidently.
Role
Product Designer
Brand Designer
Timeline
2025
Industry
Finance
Tools
Figma
Google Gemini
Problem
Many individuals have a difficult time adapting their spending habits to their lifestyles, creating financial irresponsibility and tension.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
Explore More
Overview
WiLLO is an AI-powered financial coach that learns your personal spending habits and provides tailored, month-to-month advice on how to save smarter and manage your money more confidently.
Role
Product Designer
Brand Designer
Timeline
2025
Industry
Finance
Tools
Figma
Google Gemini
Problem
Many individuals have a difficult time adapting their spending habits to their lifestyles, creating financial irresponsibility and tension.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
Explore More
Overview
WiLLO is an AI-powered financial coach that learns your personal spending habits and provides tailored, month-to-month advice on how to save smarter and manage your money more confidently.
Role
Product Designer
Brand Designer
Timeline
2025
Industry
Finance
Tools
Figma
Google Gemini
Problem
Many individuals have a difficult time adapting their spending habits to their lifestyles, creating financial irresponsibility and tension.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
Research & Discovery
My research explored the growing shift toward mobile banking, particularly among younger Canadians. These findings highlighted an opportunity to create a mobile-first financial experience that makes managing money feel more intuitive, personalized, and approachable.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
The Solution
An AI automated platform that provides personalized coaching to help users manage their spending and savings responsibly.
Explore More